Naomi Duckworth

Creative Director

Freelance

Creative Director / Art Director, 2023–present

  • Getting it done for agencies and brands on an as-needed basis.

M/H VCCP (formerly Muh-Tay-Zik/Hof-Fer)

Creative Director, 2022–2023

  • Led a pressworthy TV campaign for Native deodorant.

  • Oversaw a branding campaign for Nutribullet including digital, social, and online video.

  • Pitched, won, and ran a full rebrand of Equinix Data Centers.

Associate Creative Director, 2021–2022

  • Grew Niantic into a profit center with social and experiential work for Pokémon GO. 

  • Worked with a crack new business team to win three pitches in my first year. 

  • Created some fun retail campaigns for Staples and Albertsons.

Evolution Bureau

Creative Director, 2020–2021

  • Led the rebrand of multiple cookware brands for Meyer Corporation. 

  • Oversaw social campaigns for Mezzetta pasta sauce.

Freelance

Creative Director / Art Director, 2020

  • Won new business, oversaw large-scale productions, and generally helped out at places like R/GA, and Ampersand.

Greatest Common Factory

Creative Director, 2019

  • Created a social campaign that sold out a limited edition of boots for Tecovas on the first day. 

  • Created an award-winning brand look for iFLY indoor skydiving.

Heat / Deloitte Digital

Senior Art Director, 2015–2019

  • Created digital, social, and video campaigns for Wild Turkey, Dolby, USGA, and Amazon.

Art Director, 2012–2015

  • Won the pitch for La Crema Wine that brought in the rest of Kendall Jackson family. 

  • Created work for Bank of the West and EA.  

Freelance

Art Director, 2008–2012

  • Jumped in and made myself useful at agencies including RPA and GreenLightMM.

The Richards Group

Art Director, 2003–2008

  • Pitched and won the Thomasville furniture account with an award-winning campaign.

  • Did work for The Home Depot, Fruit of the Loom, and other clients.


A Very Particular Set of Skills

Here are what I’ve been told are my strengths.

  • Working collaboratively across departments. I believe that the best creative comes from involving account and strategy (and even the client) early and often.

  • Building strong client relationships. My secret is connecting with individual clients on a personal level, and discovering what makes them tick.

  • Garnering visibility for the agency through thought leadership. I’m an Adweek contributor, I’ve done keynote speeches, and I’ve done collaborations with the 3% Movement and other industry organizations.

  • Mentoring junior talent. I’ve got a way of setting people at ease so I can truly help them grow.

  • Creating “non-traditional” work, including experiential, social campaigns, and digital activations, either as part of a 360 campaign or as one-offs.


Awards and Mentions

Art Directors Club Shortlist, CLIO Sports, National and District Addys, WMA/IAC Awards, OMMA Awards, Interactive Media Awards, Graphis, Ad Age, Adweek, Creativity, Lürzer’s Archive, Mom’s fridge.


Education

BFA, Communication Design 1999–2003

  • BFA in Communication Design.

  • Minor in Computer Science.